AutoDial Load Matching
Integrated with DAT API to fetch loads in real time, with automatic dialing to brokers and centralized truck posting management
DAT API Integration
Real-time load search and automatic truck posting via DAT API
Auto Dialing
System automatically calls brokers for matching loads based on availability
Centralized Dashboard
View matches, call outcomes, and manage postings from a single screen
The Problem
Trucking dispatchers were spending countless hours making manual phone calls to brokers via DAT and CHRW platforms. The lack of automation and centralized oversight caused lost opportunities and inefficiency.
- Repetitive and time-consuming manual calls to brokers
- High risk of human errors and missed loads
- Limited coverage during business hours only
- No centralized history of calls or broker responses
- Inefficient load matching and slow reaction times
The Solution
We built an automated dialing and load-management system that integrates directly with DAT and CHRW APIs, powered by Twilio for call automation. The platform prioritizes loads, schedules calls intelligently, and tracks every interaction in real time.
Key Features
Automated Calling
Smart scheduling of broker calls based on load priority, broker availability, and retry policies.
Real-time Tracking
Call outcomes, voicemail detection, and broker responses captured instantly.
DAT & CHRW Integration
Secure token-based API integration with Redis caching and idempotency guarantees.
Analytics Dashboard
Conversion rates, call performance, broker statistics, and efficiency metrics.
Role-based Access
Separate access levels for managers and dispatchers with full audit logs.
Technical Implementation
Technology Stack
Backend
Database
Integrations
Infrastructure
Visual
Call Flow
- Load fetcher pulls loads from DAT/CHRW → normalizes → places into queue.
- Scheduler assigns priority and batches calls with broker rate limits.
- Dialer executes calls via Twilio → receives webhook events (answered, voicemail, failed).
- Result handler writes outcomes to PostgreSQL and updates load status.
- Retry service re-queues failed calls with exponential backoff.
Reliability & Security
- Redis cache for DAT/CHRW tokens with automatic refresh.
- Idempotency keys prevent duplicate bookings or calls.
- Role-based access control (RBAC) with audit trail of dispatcher actions.
- 99.9% uptime achieved via Dockerized services on AWS EC2 with Nginx load balancing.
Results & Impact
The platform successfully automated the entire broker communication process, significantly boosting dispatcher productivity and load acquisition efficiency.
- Reduced dispatcher workload from 6 hours to just 30 minutes daily
- Enabled round-the-clock load acquisition with automated retries
- Improved load matching accuracy by 60%
- Provided scalable multi-tenant architecture for multiple trucking companies